HTC Touch Cruise Brings the World to Your Fingertips

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PUBLISHED ON May 27, 2008 AT 10:17 AM

Expands HTC Touch Family and Offers Personal GPS Navigation

Manila, Philippines – 27 May, 2008 – HTC Corp. (TAIEX: 2498; “HTC”), the world’s leading provider of Microsoft® Windows Mobile® smart devices, launched the HTC Touch Cruise™, the third member of the HTC Touch product family and the first to feature built-in GPS for personal navigation. Building on the popularity of the HTC Touch™, and the HTC Touch Dual™, the HTC Touch Cruise also includes the HSDPA wireless connectivity.

Users on the move will easily be able to interact with the HTC Touch Cruise’s navigation functionality and can take advantage of HTC’s TouchFLO™ technology, which enhances finger touch scrolling and browsing of web pages, documents, messages and contact lists, simply by sweeping a finger across the screen. TouchFLO also offers the ability to view photos and photo slideshows using on-screen controls and zooming and rotating images with only one hand.

Stylish and sleek in design, the HTC Touch Cruise comes in Black Sapphire and is a further illustration of HTC’s commitment to innovation and to building a suite of touchscreen devices that cater to a variety of customer needs and styles. The HTC Home™ screen provides one-touch access to emails, text messages, calendar appointments and contacts as well as current weather conditions and forecasts for many cities around the world. Users can also sweep their finger up the display to launch an animated, three-dimensional interface comprising three screens: Contacts, Media and Applications. The interface can be spun by swiping a finger right or left across the display, providing efficient access to the features consumers use most.

The new Touch Cruise boasts of super fast HSDPA connectivity plus Wi-Fi® and Bluetooth®, making it a highly connected device for consumers on the move. Its 2.8” screen is great for enjoying mobile multimedia; and because it runs on Windows Mobile 6 Professional, the built-in Windows Media Player is ideal for music and movies.

“The original HTC Touch has already been a phenomenal success, and the HTC Touch Cruise™ with fully integrated GPS adds another dimension to our leading touchscreen device family. We firmly believe in the importance of choice – one device does not fit everyone’s needs – and we’re proud to have been able to launch three HTC Touch devices since June,” Jack Tong, VP of HTC Asia, commented.

The HTC Touch Cruise utilizes mapping and navigation solutions from the MapKing R12 application. This navigation software comes complete with a city map, or the option of maps of other major cities in South East Asia. Other key features include a three megapixel auto-focus camera, FM radio and microSD memory card slot for adding to the 256MB ROM and 128MB RAM. It also comes with WorldCard Mobile to manage business cards and a virtual keypad for easier data input.

Launched in June 2007, the HTC Touch was the first member of the HTC Touch family and has proven to be a massive hit since. The HTC Touch Dual, which features HSDPA connectivity and a sliding keyboard, was launched in November 2007.

Pricing & Availability:

The HTC Touch Cruise is now available at all authorized resellers at a suggested retail price of Php 39,999.

*All prices are subject to pricing policies of individual operators.
** Push Mail is only available when partnered with servers running Microsoft Exchange Server 2003 updated to SP2 and Microsoft Exchange Server 2007.

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